What is Bounce Rate? How to reduce website’s Bounce Rate in 2021
If you have a blog or a website and you do not know the importance of bounce rate in website ranking, then this article is just for you.
Where to go about the Bounce Rate, it is an important factor in the ranking and SEO of your website.
In this post, we will know what it is and how you can get good traffic through it. Also your How to do less to make a good income from a blog.
Here you must have come to know that I have already talked about reducing it, so before I understand why I have said this, let’s be the first What is the bounce rate Let’s get to know about it.
What is the bounce rate
This is the percentage of visitors to any website who do not visit that website again after viewing any one page of that site. In easy language, it is the percentage of people who visit your website and leave the website after seeing the same page.
If you understand from the example, if the bounce rate of my site (a1gyan.online) is 50%, it means that 50% of the total number of visitors visiting our website are those who open only one page on our website. did.
If you are getting confused then I tell you once again that if 100 people visited my blog, then there are 50 people who opened the same page and they went back or went to another website. went. This means that 50 people out of 100, meaning 50% of my website has a Bounce Rate. I hope you have understood its meaning.
This means that The lower the bounce rate of the website, the better it will be.. If only 10 out of 100 people will be like this, then it is obvious that 90 people have searched more pages on your website.
If we talk about normal bounce rate, then it is between 40 – 70%. And if it is less than 10% then you should be tension free. But sites with a bounce rate of less than 10% are one in a million.
More than 90% bounce rate means that there is no interest of people on your site and you need to work more hard. Generally the bounce rate of beginners level websites is between 40% to 80%. Now that’s all you have to remember.
Note – If the bounce rate of your site is between 50-70%, then you do not have to worry.
But here I have already made it clear that the lower the bounce rate, the better it is. Therefore every blogger should have the main motive bounce rate to a minimum. Now ways to reduce the bounce rate I also know
What kind of bounce rate can be for which types of websites:
- Websites with jobs – 10-20%
- Retail sites – 20-40%
- Websites providing services – 10-30%
- Websites with Full Content – 40-60%
- Porn sites or adult sites – 10 -15%
- Lead Generating Websites – 30-50%
- Blogs – 70-90%
How to reduce website’s Bounce Rate?
I will not talk about turning around now, I come to the direct point that during research I have found that so many websites, instead of telling them that way, they keep on increasing the length of the article by simply adding other topics unnecessarily. For this reason, I have given below the best ways to reduce the bounce rate in short and easy legal way.
1. Improve the suitability of your site
This means that no person, whether you are or a person visiting, would not want to open any website which is not good in looks or site is not responsive. Meaning the user experience of the site is not good.
Apart from this, any website whose navigation is not good, people have a lot of difficulty browsing and surfing it. So you have to do something that the readers like to come to your website and browse.
For this, it is very important to have the right thing in the right place in your website layout. For example, if your site does not have a search box, or even relative posts, or internal links, then how will users know what else is there in your website.
3. Site look
Keep the text color light, do not make it too bright and do not use too much light colors. You can see the font and text color of my website.
Choose a good fonts. It depends on what language your site is in and keep the size of your text so that it is easily readable.
Make sure that your website is responsive and that every type of device, of any size, should be open on it in a good way. It is very important to keep your site mobile friendly because nowadays mobile traffic is more than desktop traffic. So keep this thing in mind.
The theme of your site should be good and the other one is looking for the user to keep a combination of color or visual things so that people like it like the color of black text on white background. This will make the site look good but they want to browse your site more.
4. Minimize Page Load Time
Page Load Time is a very important factor for any website. Apart from this, to rank even higher in Search Engine, the loading time of your website should be at least, because it is also an important SEO factor.
5. Attracting Visitors
Your main goal is not to get maximum visitors to your website but targeted visitors Should be obtained, which means that even later, they feel that if I can get more good information from this website, then they will visit again.
Once you see this thinking that if a person who likes science, would like to open games websites a little. Therefore, you should try to bring only those people on your websites to target or blog who are interested in your Niche (or whatever your content is).
For this, you choose the right keywords for your posts. Create multiple pages on your website or blog with lots of unique quality content.
To get a show in Search Engine, give good meta description and best ranking title which more people search.
6. Website Content
Providing quality content to increase views is linked to the reputation of any website. Along with quality content, it is also important to put internal, external links and images in the website, which will also make you feel good to read the post. With this, you can run your website successfully in the long-term.
Bounce Rate Tips for Working:
1. Content must be unique
2. To target readers only, use only keywords with specific and ranking for whatever niche you have.
3. Keep your content error free.
4. Make proper use of media in posts, such as images, links and videos.
5. Each page of your website should have a unique motive of its own.
6. Make full use of the built-in feature of any platform on which you have created a website.